Brian Lenney

I'm a full-stack marketer & creative copywriter @ Hotjar. Besides being a part of the Hotjar team, I'm also a lover of leather bound books, an IPA snob, and a strong advocate of the infamous and glorious Oxford Comma.

Recent Posts

Hanging out in the Mediterranean: how Hotjar does remote team meetups

August 11, 2016 by Brian Lenney
In June 2016 the Hotjar team flew in from all over the world to spend a week together on the gorgeous island of Malta (click here in case you’re wondering where it is). Hotjar Headquarters is in Malta so we figured - why not hold our bi-annual company meetup there?

Advanced Q&A webinar replay 6/18/16

June 13, 2016 by Brian Lenney
Wednesday June 08, 2016 In this webinar, our founder David Darmanin and others from the Hotjar team discussed things like: "I am keen to learn how to use Hotjar as a service for my clients, as well as cut through the overwhelming amount of data (often too much!) to create a prioritised action plan for optimisation." "How do I detect bot traffic?" "I want to learn about polls and surveys and what makes for an engaging conversation. Any tips?" How do make sense of heatmaps? What do I do with them?"

How to nudge for good (and not evil)

June 8, 2016 by Brian Lenney
Have you ever wondered what your users think of your website? Sure you have. But have you let your users inform (even dictate) your design process? If you're like a lot of website owners in the world, your answer might be: maybe. There’s a lot that goes into designing with your user in mind. If you want to truly understand them, you need to take their opinions and feedback into account. When you do you can lay out a path for them that’s clear and helpful - one that nudges them in the right direction. So in this post, we’ll be looking at how user feedback informs good design and empowers you to lay out your user’s journey in a way that makes it easy for them. But...a nudge?

The Hotjar demo + Q&A webinar 5/24/16

May 26, 2016 by Brian Lenney
Wednesday May 24, 2016 In this webinar, the Hotjar team brought a bunch of our our users onto the webinar with us to ask questions. We did a demo of the product and talked about things like: "Can I keep my heatmaps when I make new ones, or do they get deleted?" "What can you do to prevent bot traffic being recorded?" "How do Polls work with other languages? Are they dead set in English ?"

The Hotjar advanced Q&A webinar 5-18-16

May 23, 2016 by Brian Lenney
Wednesday May 18, 2016 In this webinar, our founder David Darmanin and others from the Hotjar team brought a bunch of our our users onto the webinar with us to ask questions. We talked about things like: "Does Hotjar work with dropdown menus?" "What's next in the product roadmap?" "Can Hotjar be broken down by device resolution?" Watch the video:  

The Hotjar Q&A webinar May 10th, 2016

May 16, 2016 by Brian Lenney
Tuesday May 10, 2016 In this webinar, our founder David Darmanin and VP of Marketing Tara Robertson gave a general overview of Hotjar and discussed things like: "What's the best way to choose which recordings to watch? Out of 2,000 I'm not sure which ones are important and which ones are not?" "Funnels - What happens if you have a non linear funnel, so what if customers can enter mid way through the funnel, can this be differentiated in your funnels?" "Some clients seem to get worried about recording, in terms of privacy. Any tips on selling it to clients?" Watch the video:  

The Hotjar Q&A webinar May, 03 2016

May 4, 2016 by Brian Lenney
Tuesday May 03, 2016 In this webinar, our founder David Darmanin and others from the Hotjar team discussed things like: "How can I 'sell' Hotjar to my clients?" "Funnels - What happens if you have a non linear funnel, so what if customers can enter mid way through the funnel, can this be differentiated in your funnels?" "Some clients seem to get worried about recording, in terms of privacy. Any tips on selling it to clients?"   Watch the video:  

The Hotjar Q&A webinar April 26th, 2016

April 26, 2016 by Brian Lenney
Tuesday April 26, 2016 In this webinar, our founder David Darmanin and other members from the Hotjar team give a general overview of Hotjar and discussed things like: "What's the difference between Google Analytics and Hotjar?" "How can I optimize my checkout process to see where people are dropping off?" "Are there any great examples of organizations that have used Hotjar's capabilities with A/B testing?" Watch the video:   
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