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Behind the Scenes
28 of our favorite customer feedback questions
July 16, 2019 by
Here at Hotjar, we strongly believe that what’s best for your users and customers is best for your business. But how do you know what’s best for your users? You have to ask them.
Employee feedback: how to give it, how to receive it, and how to make the most of it
July 10, 2019 by
Giving and receiving feedback is an essential ingredient for the long-term success of any organization… or any relationship for that matter. Companies are built on professional relationships, and the strongest relationships are built on effective communication.
Understanding and measuring your Customer Effort Score (CES)
July 3, 2019 by
There’s a reason why moving junk food to a hard-to-reach shelf might help us eat less of it: the location is impractical, it’s going to take effort to reach it, and—unless the motivation is really strong—most of the time we end up not actually bothering.
Behind the Scenes
The quest for better collaboration: principles, cheatsheets, and 10+ tools we use at Hotjar
June 27, 2019 by
If I had a dollar for every time someone at Hotjar interrupts my day by asking “Hey, are you busy? Can you check something for me super-quick?”... I’d be pretty poor.
Your introduction to Hotjar: what it is, what it can do for you, and how it works
June 12, 2019 by
You already know it: what’s best for your users is best for your business. ...but do you have the right information to make that happen?
Using heat maps to improve your website’s UX: 5 ways to get started
June 4, 2019 by
The clue is in the name: UX (user experience) is all about your users. So it makes sense that the more user-focused you are when collecting website data, the better equipped you’ll be to make optimizations that serve your users’ needs.
The future of work: what innovative companies can teach us about succeeding in tomorrow’s workplace
May 28, 2019 by
Here’s one prediction that has a 100% chance of coming true: throughout 2019 and 2020, a bunch of blogs will philosophize about ‘the future of work’ and what it means for humanity. Some will predict a workplace utopia, while others will paint a picture of doom, gloom, and job-killing robots.
How we’re building a world-class engineering team to create cutting-edge products
May 22, 2019 by
The world has no shortage of intelligent, hard-working software engineers, but even the best ones will be limited by a culture that crushes innovation. So how can we encourage innovation and create cutting-edge products?
An internal investment of €17.5 million & a new vision for the future of Hotjar
May 15, 2019 by
Since being founded in 2014, Hotjar has been bootstrapped and profitable. To date, we’ve only reinvested into the business and no dividends have been paid out to shareholders. We’ve done this because we’re truly passionate about our vision, the work we do, and the people we do it for, and we believe that we’re building the foundations of a long-lasting business.
How to implement effective leadership to grow a business
May 7, 2019 by
By the time my co-founders and I started Hotjar five years ago, we’d had enough experience to know that old-school approaches to business leadership—micro-management, lack of transparency, and so on—wouldn’t do anymore. We felt very passionate about the fact that work needed to better adapt to our lives, rather than our lives adapt to work.
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