How we're re-investing €4 Million in 2017 to make Hotjar even better

July 5, 2017 by David Darmanin
Hotjar was founded in 2014 with a bold vision to ‘Change the way digital experiences are built and improved by democratizing user analytics and feedback’. In less than three years, we went from running a 9-month beta program, to making Hotjar available to the public, to experiencing tremendous growth by finally reaching an Annual Recurring Revenue (ARR) of €8 Million as of June 2017.

Opening the gate: how we’re using open-access content for trust and growth

June 6, 2017 by Fio Dossetto
Sticking an opt-in gate in front of your content and counting how many people go through it has become the go-to solution to measure lead generation and marketing success. But is inundating people with pop-ups that promise mind-blowing content in exchange for their email address really the best way to go about building your brand/business?

The Hotjar Story (Part 2) – From Beta to €1 Million ARR in 6 Months

May 29, 2017 by David Darmanin
Data from Chartmogul - March to September 2015 Last year we wrote about how Hotjar went from idea to 60,000 beta signups in 6 months. As we inched closer to the end of the 6-month Hotjar beta phase, we had no idea what would happen once we started asking for payment. 

3 awards, 9 talks, 18 startups: Hotjar’s XAwards round-up

May 18, 2017 by Fio Dossetto
Back in February, we launched the XAwards for early stage startups (2 to 5 members) to discover some of the world’s most innovative and exciting teams, and learn about the products and services they are building. We also wanted to give back to the startup community with three XAwards cash prizes: €20,000 for Best Overall Experience, €5,000 for Best Tech Achievement and €5,000 for Best Mobile App Experience.

How to Go to Market Quickly and Fail Fast

October 29, 2016 by David Darmanin
If you’re building a startup or digital business (or want to), the worst thing you can ever do is fail slowly.