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Case study: how poll questions can be optimized to get better responses
September 15, 2015 by
Delivering superb user experiences for your website’s audience is not simply about creating stellar designs that captivate and inspire awe. In reality, the best experiences go unnoticed because they make work so simple and intuitive that everything flows naturally. We certainly know, as business owners and marketers, that we may at times be disappointed by the absence of the audible “wow.” However, sometimes the wow factor comes from just offering something that works and provides for your end users’ needs. As a prerequisite to this accomplishment, David had to do some work to get feedback on what visitors needed in their visit to his client’s website, a website for wedding inspiration. He started this journey with the Hotjar Poll feature.
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