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Conversion Rate Optimization

How HubSpot Academy used Hotjar Polls to boost signups by 10%

We recently had the pleasure of catching up with Eric Peters, Senior Growth Marketer at HubSpot Academy. We discussed how Hubspot uses Hotjar feedback polls to understand why visitors abandon the course registration page, and how the team acts on feedback to make user-driven decisions for winning page redesigns.

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Case Studies, Conversion Rate Optimization

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