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Hotjar FAQs


What is Hotjar?
Hotjar is a new powerful way to reveal true website user behavior and experiences in one central tool – giving you the big picture of how you can improve your site's UX and conversion rates. All your data is securely stored in the cloud and is accessible at lightning speed.

Is it really "Unlimited"?
Yes – with one simple affordable plan your Organization can generate insights on an unlimited number of websites – and make these available to an unlimited number of users. To make this possible we use sampling and 'on demand' reports for analysis tools. This allows you to get statistically accurate insights at a very affordable price.

How is this different than the other providers such as Crazy Egg, ClickTale and Qualaroo?
Services like Crazy Egg, ClickTale and Qualaroo only offer one core feature e.g. heatmaps – at a premium price. To justify this they create additional features that you really do not need. You are also charged with complex plans based on how many sites, users and page views your site has. Features are also limited based on the plan you pay for. With Hotjar there are no site or user limitations – we have just one simple plan that delivers unlimited insights.

Who is behind Hotjar? Where are you based?
Hotjar Ltd. is a European startup headquartered on the island of Malta. Our founding team includes experts in Product / SaaS Development, Web Marketing, UX and Conversion Rate Optimization. Dr David Darmanin, a conversion rate expert, brought the multi-disciplinary Hotjar team together in early 2014.