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The easiest way to find out Created with Sketch. what users need,
right on your website

Set up an on-page survey to ask visitors WHY they are abandoning your page, WHO
they are, or WHAT they think of the page itself. You'll be surprised by their feedback.
Industry leader installed on more than 400k websites

Question types & bank

Ask short or long open-ended questions, have quick yes or no answers or rating scales, and collect emails for validation. If you don’t know what to start asking, Hotjar helps you get inspiration from our drag and drop question bank. You can also get some inspiration from this website feedback article.


Net Promoter Score® (NPS)

Net Promoter Score helps you measure & improve the percentage of your users who refer you to their friends. This will help you discover the elements that are driving people to your site so you can improve upon them to delight more users and convert more visitors.

Net Promoter, Net Promoter System, Net Promoter Score, NPS and the NPS-related emoticons are registered trademarks of Bain & Company, Inc., Fred Reichheld and Satmetrix Systems, Inc


Event & logic

If you want to limit your questions to specific visitors on your website, it’s easy to add time and event-based targeting. Thanks to Hotjar’s question logic you can ask follow up questions based on your visitor’s initial answers which help you get better and more relevant insights.


Customizable widget

Surveys can be customized by position and color to match your brand.


Visual responses

Get an instant feel for answers to open-ended questions with word maps and quickly quantify selected responses through visual graphs.

Over 300K surveys have been created

Set it up in just a few clicks


Visualize your website or app's visitor engagement

Try it free

No credit card required - Get started in seconds.