Everything you ever wanted to know about your website...
...but your analytics never told you.
Numbers tell you what’s happening. Hotjar tells you why.
Now with AI ✨
Everything you ever wanted to know about your website...
...but your analytics never told you.
Numbers tell you what’s happening. Hotjar tells you why.
Now with AI ✨
Hotjar is trusted by 1,262,773 websites in 180+ countries
All together. All connected. All for free.
Why settle for one tool, when you can have it all? Give your team the tools they need to deliver experiences that convert, every time.
Improve any page of your site with confidence. See which parts of the page get ignored, and which elements drive sales and signups.
Create your free Hotjar account now
All our tools are free forever. Install a single script on your site to get started (we’ll show you how). Upgrade for more features and power, or enjoy Hotjar Free indefinitely.
Included in Hotjar Free
15,000 user sessions/month
Unlimited Heatmaps
3 feedback widgets and 3 surveys
5 user interviews/month
Unlimited team members
Uncover opportunities for optimization
Identify high-impact changes by seeing what real site visitors do—and which parts of the page they view.
Get inspired
Spot problems with your customer experience
See what’s making people bounce before they complete critical actions like signing up or checking out.
Discover issues
Prioritize changes that matter
No more guessing what people want. Hear from them directly, then make the changes they care about.
Act with confidence
Get buy-in for your next big idea
Craft a compelling case backed up by recordings of real users and their direct feedback.
Convince the team
Case studies
Hear directly from our customers
Learn how Invision's digital product team uses Hotjar to improve the customer experience.
"Hotjar is a critical tool for us to understand our users and identify any pain points where they might be getting stuck."
Case studies
Hear directly from our customers
Learn how HubSpot Academy used Hotjar Surveys to boost signups by 10%.
"If you can't figure out why users are bouncing, Hotjar Surveys is a really direct way to ask them."
Case studies
Hear directly from our customers
Learn how the UK's no.1 job portal uses Hotjar to optimize the user experience.
"We like to make people happy at Reed.co.uk and Hotjar's Feedback shows us how well we are doing."
Case studies
Hear directly from our customers
Learn how the landing page gurus use Hotjar to optimise their landing pages.
"I used to have a bunch of different tools I had to pay for, with Hotjar you get everything in one bundle."
Your trust. Our priority.
Unlocking valuable insights, while upholding your data's security.
Get started today
Start learning about your users right away, with quick, easy set-up, and free access to all of Hotjar’s tools.
