Hotjar + unbounce

You can now use Hotjar + Unbounce to see what visitors are really doing.

Click here to see how to integrate Hotjar and Unbounce...

All-in-one Analytics and Feedback For Your Landing Pages.

Hotjar is a new and easy way to truly understand your visitors and optimize your landing pages using:
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From startups to million-dollar companies...
99,671 Organizations in 184 countries improve their sites with Hotjar.

What our users are saying:

You get all the tools you need packaged into one service for a really great price.

Peter Nemvalts

I am ADDICTED to your tool, FYI. We installed it on and it's been amazing for me to get insights already.

Sam Mallikarjunan

Hotjar is simply delightful! Having so many research tools in one bundle makes life so much easier for me.

Michael Aagaard

We tried other expensive tools such as Tealeaf, but Hotjar is the best! For just $89 you get the same UX tools you would otherwise need thousands for!

Pablo Celsi

Hotjar is like SurveyMonkey, Crazy Egg and a bunch of other amazing tools at the fraction of a price.

Ved Ristic

Seriously loving your product. Big thank you to you and your team.

Grant Simmons
VP of Search Marketing

What the experts think:

"Hotjar is one of the most complete conversion rate optimization solutions I've seen, and it is only just getting started."
Director, Marketing Technology
"By combining analysis and feedback, Hotjar lets you review a bigger picture than other analytics tools, at a more affordable price."

Unlimited insights at a fraction of the price

Why choose Hotjar

Everything you need in one unified platform.



Understand what users want, care about and interact with on your site by visually representing their clicks, taps and scrolling behavior.

Eliminate guesswork with recordings of real visitor behaviour on your site. By seeing your visitor's clicks, taps, mouse movements you can identify usability issues on the fly.

Visitor Recordings

Eliminate guesswork with recordings of real visitor behaviour on your site. By seeing your visitor's clicks, taps, mouse movements you can identify usability issues on the fly.

Conversion Funnels

Conversion Funnels

Find the biggest opportunities for improvement and testing by identifying on which page and at which step most visitors are leaving your site.

Form Analytics

Form Analytics

Improve online form completion rates by discovering which fields take too long to fill, which are left blank, and why your visitors abandon your form and page.

Feedback Polls

Feedback Polls

Improving the performance and experience of your website starts with understanding what your visitors want and what's preventing them from achieving it. Target questions to specific visitors anywhere on your web and mobile site.



Build your own responsive surveys using an easy editor. Collect responses in real-time from any device. Distribute your surveys using web links, emails or invite your visitors just before they abandon your site to uncover their objections or concerns.

Optimize your site's usability and conversion rate

Hotjar is the ideal tool for:
  • UX & UI Designers
  • Analysts
  • Web Developers
  • Digital Marketers
  • Product Managers
  • Agencies & Consultants
Here are just a few examples of how you can use Hotjar:
  • Compare taps and clicks before & after tweaks.
  • Think like an actual visitor by understanding their mindset.
  • Change page copy to reflect visitor objections.
  • Prioritise where to test first by identifying big opportunities.
  • Translate common feedback comments into FAQs.
  • Reveal anxieties about trust or confusing policies.
  • Give your clients or boss proof of what works or not.
  • Change layout to streamline navigation and UX.
  • Challenge internal misconceptions & 'best practices'.
  • Identify what new content needs to be added to the page.
  • Overhaul forms to generate more leads.
  • Confirm your hypothesis before creating new elements.
  • Impress your clients or colleagues with visual insights.
  • Reveal your visitors' pattern of reading the page.
  • Restructure layout based on visitors' objections.
  • Identify which elements need to be moved on the page.
  • Test what content works best above 'the fold'.
  • Generate new A/B test ideas.
  • Understand why test pages do not beat the control.
  • Identify UX issues that are frustrating to users.
  • Discover how visitors react to longer or shorter pages.
  • Remove or rethink ignored content.
  • Improve navigation.
  • See which type of imagery works best.
  • Align page copy to the same words used by your visitors.
  • Ask customers what made them nearly not convert.
  • Learn what content to move higher or lower on the page.
  • Collect valuable testimonials from customers.
  • Uncover distracting elements that should be removed.
  • See how different traffic sources behave on your site.
  • Discover 'false bottoms' in your pages.
  • Change design and content based on different traffic.
  • Know whether your CTAs are attracting attention.
  • Improve your UX on different screen resolutions.
  • Identify confusing elements and copy.
  • See what falls under 'the fold' on different devices.
  • Filter our noise from unqualified user tests.
  • Question the fields used and their impact on conversion.
  • Speak directly to visitors before they leave the page.
  • Deploy feedback poll on pages with UX issues to get instant feedback.

Not sure where to start?

Use our FREE 9 step guide to improving your site with Hotjar.