Hotjar’s new integration with Google Optimize makes it easy to explore and compare differences in how your users experience your website test variants. The Hotjar x Optimize workflow is ideal for empathizing with how well users are able to complete their objectives and drawing better conclusions about your tests.
Here’s how it works:
Optimize is a testing and optimization tool that’s part of Google Marketing Platform. Optimize makes it easy to run A/B-, multivariate-, and redirect tests on your website content to see what works best for your visitors and drives your business goals.
Hotjar’s Recordings tool shows renderings of real actions taken by visitors as they browse your site, capturing mouse movement, clicks, taps, and scrolls across multiple pages. Recordings help you identify issues and blockers your users face that can inform your decisions on how to enhance user experience (UX) and drive conversions.
The Google Optimize integration is available on Hotjar Business.
Take your multivariate testing to the next level: understand how users are really experiencing your tests.Read More
Hotjar’s brand new Slack integration pushes Hotjar data into your Slack workspace, making it easier than ever to share user behavior insights with your team. We’re getting this rolling with Incoming Feedback which can now be sent into your Slack channels. You'll soon be able to forward more Hotjar insights into Slack - it's in the works. 🔨
Instant. Visual. Feedback. 📣 Coming to a Slack workspace near you.
Incoming Feedback widgets give your users an easy way to leave instant visual feedback on your website. Their responses will help you understand what your users love, what they hate, and what usability issues you might have on your site. Get these responses rolling into Slack and you've got yourself and your team a real-time direct line to what your customers feel about your site experience, as they're experiencing it. 🔥
To set up the Slack integration on a new Incoming Feedback widget:
Forward Incoming Feedback responses for your existing widgets:
Already got Incoming Feedback widgets running on your site? Go to your Incoming Feedback list, pick a widget, and then hit the 'forward' button on the top right of the responses page (see the image below 👇 ).
💡 Need help getting this integration running? We’ve got you covered in our Slack integration docs.
The Hotjar<>Slack integration is available on Hotjar Business --- which you can trial for free for 15 days, to try out this integration and tons of other advanced features like User Attributes for deeper Recordings insights.
When you’re ready to get to it, head over to Incoming Feedback and enable ‘forward responses to Slack’. ✅Read More