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Understand how people use your site with powerful heatmaps 

Heatmaps help you see what people actually do on your website: where they click, how far they scroll and what they look at or ignore.

A character analyzing user's behavior by looking at a heatmap

Understand how people use your site with powerful heatmaps 

Heatmaps help you see what people actually do on your website: where they click, how far they scroll and what they look at or ignore.

Hotjar is free forever. Upgrade anytime.

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Capterra

Our customers count on Hotjar Heatmaps to improve UX and create delight

Here's how it works

Hotjar is an intuitive, visual way to discover, consolidate, and communicate user needs.

Observe

Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave. Learn more

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Engage

Why Hotjar?

Quick & easy installation

GDPR- & CCPA-ready

Built-in sharing & collaboration features

Qualitative & quantitative data

Integrates with Google Analytics to tell the full picture

No. 1 heatmaps & session replay tool

The world's largest sites created over 7.5 million heatmaps with Hotjar

Create heatmaps for free (forever)

It only takes a few minutes to get started. Understand how visitors behave on your site today.

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No credit card required

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Free forever