HOTJAR HEATMAPS
Use heatmap data to understand how people use your site
Heatmap data shows you aggregated user behavior to visually see how visitors are interacting with your site. Hotjar's heatmaps can help you improve conversion rates by identifying popular and unpopular areas, and where visitors get stuck.
HOTJAR HEATMAPS
Use heatmap data to understand how people use your site
Heatmap data shows you aggregated user behavior to visually see how visitors are interacting with your site. Hotjar's heatmaps can help you improve conversion rates by identifying popular and unpopular areas, and where visitors get stuck.
Trusted by 1,262,773 websites in 180+ countries
No credit card required
56,549 users signed up last month
GDPR- & CCPA-ready
Visualize real user behavior
Easily spot bugs, understand why visitors drop off and optimize the customer experience.
See what elements users are drawn towards, and the parts they completely miss.
Success stories
Taskworld improved conversion by 40% with a 5-minute fix
"Hotjar was our first choice for heat mapping because of what we had heard in the market and also because it offers great value for the price."
Success stories
Epiphany increased mobile conversion rate by 63%
"I felt that we needed to prove the value of Conversion Rate Optimisation… and this [heatmap] was the final thing that proved there was a problem we needed to solve."
Success stories
Bannersnack noticed a 12% increase in the usage of their tool.
"Hotjar has become an important part of our conversion optimization process helping us understand our customers better and, ultimately, sell more."
Success stories
Inbound.org used Hotjar to grow from 80k to 150k members
"After looking at a lot of recordings, heatmaps… we got a good idea of what our users wanted and moved from 80K members to now over 150k."
Success stories
Trampoline Plezier quickly increased conversions by 11%
"Using Hotjar’s Heatmap’s we revealed a simple mistake we were making, by being able to quickly see how many reader got to the end of our content."
Success stories
Wyldsson increased online sales by over 30% using Hotjar
"We wouldn’t have been able to identify the problem and fix it so quickly without Hotjar."
Hotjar works out of the box on most popular platforms
Connect Hotjar with thousands of popular apps—no code required.
Get started with Heatmaps
The world's most popular heatmap tool. Trusted by over 1.1 million websites across 180+ countries. And it's free.
Store heatmaps for 365 days
Unlimited heatmaps on all plans
GDPR- & CCPA-ready
