Interviews per month from the Hotjar pool of 200,000+ participants

Interviews per month from your network

Max. interview length

Recording retention

Additional moderators/interview

Invite team members to join your interviews as extra moderators.

Spectators/interview

Invite team members to quietly observe and assist with note-taking and highlighting insights.

Custom screener questions

Ensure the highest quality of insights with custom screening questions.

Interview highlights

Highlight and share key insights from your interviews with your team.

Built-in video calling

Connect with users without ever leaving Hotjar using our built-in video calling.

Third-party video calling

You can use an external video platform by simply adding your meeting link to your project.

Custom participant compensation

Participant compensation is only available when recruiting from the Hotjar participant pool. It is charged separately by the end of each month and comes with an 8% service fee.

Automated transcriptions

Get instant, time-stamped transcripts of your interview recordings.

Transcriptions in 20 languages

Clip and download recording

Create quick clips of the most important parts of your interviews to easily share or download.

SAML Single Sign-On

SAML SSO reduces security risks by providing a single authentication point.

Dedicated CSM 

User tests

Questions per user testing task

User tests from our pool of 200,000+ participants

Interviews

Monthly responses

Unlimited data storage

No limit on how many responses you can store or how long you store them for.

Surveys & Feedback widgets

Choose between our different survey types to capture the feedback you need.

Questions per survey

How many questions you can add to each of your surveys.

Embedded Surveys

Get more relevant responses by embedding your surveys anywhere on your site.

Concept testing: Add images to surveys

Test your design ideas and concepts by adding images to the survey questions.

Survey generator

Create surveys for any goal in seconds with the power of AI (integration with OpenAI).

Over 40 survey templates

 40+ pre-defined languages

Hotjar's feedback tools come ready localized in over 40 different languages.

Automated summary reports

Generate AI-powered summary reports for open-text responses in Surveys (integration with OpenAI).

Analyze survey performance 

Discover your survey completion rate and see where users drop-off.

Customize colors 

Remove Hotjar branding

Change reaction style

Choose from Hotjar Buddies, Emojis, Smileys, or Stars.

Advanced filters

Filter responses by custom user attributes, device, and country.

Identify API: target surveys by custom user attribute

Set surveys to reach specific audiences matching specific user attributes, like high-value customers or specific roles.

Events API: target surveys by custom user actions

Trigger surveys when users complete specific actions like clicking on a specific element or viewing a specific A/B variant.

Upload your own logo

Reduce visibility

Choose which percentage of users should see your feedback widget or survey.

Responses API: Automatically export survey responses to other tools

Use the Responses API to bulk export survey responses to your tools so you can analyze data at scale.

All features

The period of time a user interacts with your site

Tracked sessions

One session = a visitor's full journey across every page. Sessions can be analyzed in Recordings and Heatmaps. We suggest picking a plan that captures at least 80% of your sessions.

Data access

Depending on your plan, you can access and analyze session data for periods of 1, 6, or 12 months before the oldest data is replaced with new session data.

Dashboards

Create unlimited dashboards for your projects and goals.

Heatmaps

Highlights

Snip, sort, and share key user insights.

Events API: user actions

Track custom user actions like conversions or viewing a specific A/B test variant for more granular targeting and filtering.

Funnels

Measure conversion rates and understand why users drop off by zooming into relevant recordings.

Trends

Explore and understand your metrics & uncover user behavior trends.

Identify API: user attributes

Track custom user attributes like user_ID, email or last_purchase_date to filter and compare insights by your target users.

Frustration and engagement scores

Sort and rank all recordings based on frustration or engagement scores.

Hotjar API: user lookup and deletion

Use the Hotjar API to automate user lookup and deletion requests.

Clicked element, error, feedback, rage click, U-turn, and more

Filters for behavior, errors, and experiments

AB Tasty, clicked element, custom attributes, entered text, error, feedback, Google Optimize, Net Promoter Score®, Optimizely, rage click, traffic channel, Unbounce, and U-turn

Browser, country, device, Hotjar user ID, and more

Filters for session information and technology

Browser, country, custom events, device, duration, Hotjar user ID, new/returning, operating system, page count, and screen resolution

Filters for page view data

Landing page, viewed page, exit page

Unlimited users

30-day money-back guarantee

Receive a full refund within the first 30 days of starting your subscription.

One script installation

Fast installation using one script, plug-ins, and guides for dozens of popular hosting platforms.

Multi-device support

All Hotjar features support desktop, mobile, and tablet versions of your site.

Ability to export & share

Share recordings and heatmaps with a live URL, download heatmaps as an image, and export feedback and survey responses via CSV XLSX.

Reliable customer support

We'll respond to any question you have within two working days.

Dashboard

Get an aggregated view of all your data to find insights faster.

Regular check-ins 

Early access to beta features

Up to the discretion of Hotjar's Product team

Everything else

HubSpot

Send recordings to the contact timeline in HubSpot. Create custom lists using Hotjar session properties.

Google Analytics

Send Hotjar User IDs to Google Analytics, and filter recordings and heatmaps by Google Analytics events.

Slack

Send Hotjar recordings to dedicated Slack channels

Microsoft Teams

Send recordings to dedicated Microsoft Teams channels

Optimizely

Filter recordings and heatmaps by your Optimizely experiment ID, experiment name, variation id, or variation name. 

AB Tasty

Filter recordings, heatmaps, and analytics tools by AB Tasty experiments.

Segment

Filter recordings & heatmaps by custom events and user attributes that you sync to Hotjar using Segment.

Jira

Create Jira issues directly from recordings and console errors. (*Console errors - Scale only)

Trello

Create a Trello card from a recording

Asana

Create an Asana task from a recording

Omniconvert

Filter recordings and heatmaps based on your Omniconvert experiment ID, experiment name, variation id, or variation name.

Unbounce

Filter recordings and heatmaps by Unbounce test variants.

Mixpanel

Send Mixpanel events to Hotjar to filter recordings, heatmaps, and analytics by Mixpanel events.

Webhooks

Send recordings from specific segments directly to any app or location you define.

Hotjar API

3,000+ more integrations via Zapier

Send recordings to +3000 other apps like Miro, Jira, Excel, and more.

 Integrations 

Daily sessions

365 days data storage

Data capture

Data is automatically captured month on month without the need to restart collection manually.

Filter and segment data

Filter data by duration, browser version and language, operation system, and more to find actionable insights quicker.

Filter by frustration signals

Filter sessions based on rage clicks, u-turns, and more to see why users get frustrated.

Filter by form analytics and entered text

Filter sessions based on abandoned and submitted forms and the text users entered on a form or search bar.

Events API: track user actions

Identify API: track custom user attributes

Traffic channel filter

Filter data based on users' source URL or UTM parameters.

Engagement zones in Heatmaps

Optimize the layout, content, or usability of any page with intelligent user engagement patterns overlaid on your heatmaps.

Sort recordings by frustration or engagement scores to quickly spot what annoys users or why they stick around.

Track and filter by errors

Find sessions with JavaScript errors. View them in your recordings. Spot what might be causing bugs in real time.

Page targeting

Start capturing recordings sessions when a custom event fires. E.g. a user visits a checkout or cancels a subscription.

Send survey and feedback responses directly into Slack.

Send Hotjar session recordings and survey responses to the contact timeline in HubSpot. Create custom lists using Hotjar session properties.

Send survey and feedback responses to dedicated channels in Microsoft Teams

Create Jira issues from feedback or survey responses

Create a Trello card from a feedback or survey response

Create an Asana task from a feedback or survey response

Linear

Create a Linear issue from a feedback or survey response

Target surveys and feedback based on your Optimizely experiment ID, experiment name, variation id, or variation name.

Display surveys on AB Tasty experiments using events.

Display surveys and feedback on Unbounce test variant pages using events.

Target surveys and feedback using Google Analytics events.

Target surveys and feedback by custom events and user attributes that you sync to Hotjar using Segment.

Target surveys and feedback using Mixpanel events.

Send survey and feedback responses to 3rd party tools.

Contentsquare

Connect Hotjar Surveys to Contentsquare to view session replays and build segments with survey events.

Use the Hotjar API to automatically export survey responses.

3,000+ more integrations via Zapier (Ask)

Send survey and feedback responses to +3000 other apps like Miro, Jira, Excel, and more.

Open AI

Generate survey questions based on your research goal and prepare summary reports from open-text responses automatically with OpenAI's API.

 Integrations

Unlimited dashboards

Dashboard templates

From monitoring launches to hunting bugs, create dashboards in seconds.

Data from Observe & Ask

Combine visual insights with user feedback.

Jump to the underlying data

Understand the why behind the numbers by analyzing the underlying session recordings, page heatmaps and user feedback.

Custom charts

Build your custom charts in Trends or Funnels and add them to your dashboard.

Top console errors chart

Track the most common JavaScript errors on your site.

Filter & segment data

Filter session recordings, heat data, and feedback responses to find actionable insights quicker.

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