FullStory vs Hotjar

Discover how Hotjar helps 900,000 organizations across the world - and what sets our tool apart from FullStory.

FullStory vs Hotjar

Discover how Hotjar helps 900,000 organizations across the world - and what sets our tool apart from FullStory.

Create a free account with Hotjar today

Trusted by 900,000 websites in 180+ countries

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56,549 users signed up last month

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Hotjar vs FullStory

FullStory is a great behavior analytics tool, but there are a few things Hotjar can offer that may make it a better solution for you. The main difference is that while FullStory also offers heatmaps and recordings, and an option to add an integration with user feedback tools, Hotjar offers you heatmaps, recordings, surveys and user feedback all in one platform.

FullStory also charges per user whereas Hotjar makes it easy to add, share and collaborate with your team members at no extra cost.

Hotjar is the right choice for you when you need:

Visibility

You want to use heatmaps and session recordings to see what people actually do on your website.

Speed

You need real insight about what’s driving or stopping users, and can’t wait weeks to get it: you just want to sign up, get in, and start using a tool quickly.

Ease

You don’t have hours to waste learning a complex tool or training your team before they get it.

Collaboration

You want to collaborate with your team and impress your managers with concrete visual proof that what you’re doing is working.

Proof points

When things aren’t working, you want to have reliable data to back up your requests for change.

Affordability

You’re after a tool that is affordable so it won’t raise any eyebrows from corporate and take months to get approved.

Here's how it works

Hotjar is an intuitive, visual way to discover, consolidate, and communicate user needs.

Observe

Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave. Learn more

Ask

Now, you may be wondering…

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