Optimize your funnel
in time for Black Friday
Is your site ready for more traffic and conversions? Spot any conversion bottlenecks that affect your customers. Install the tracking code to get started.
Can’t find out why users are dropping off?
Session recordings will show you how different people navigate through your site. Discover how people interact with different pages and elements to see what happens before users leave with an empty cart.
“After reviewing Google Analytics data, installing Hotjar is one of the first steps we take in every client engagement. It’s the window we use to understand the customer journey.”
Do you have high bounce rates?
Heatmaps highlight the sections and elements on your page that work for you and the ones that work against you. Identify how to improve the users’ experience in preparation for Black Friday.
“Over the course of our year-long work with Intertop, Hotjar helped us identify hundreds of interface pain points, bottlenecks, as well as hidden sources of tremendous potential gains to improve user experience and drive business outcomes.”
Don’t know what works and what doesn’t?
On-site surveys give you an insight into what real customers are thinking. Our post-purchase surveys will show you what works and our exit surveys will tell you what doesn’t.
“Using the information gathered from Surveys helped us make substantial changes that resulted in a +491% increase in email CTR and a +49% conversion rate increase for our landing pages.”
Trusted by more than 900,000 websites in 180+ countries
Identify and remove blocks with these Hotjar features:
Heatmaps will show you the different shopping habits of your customers and how each of them experiences your product funnel. Use Heatmaps to analyze and optimize your landing pages for Black Friday.
With Recordings, you can identify and remove blockers that might be causing potential customers to drop out of your conversion funnel.
Incoming Feedback lets users tell you what’s broken or confusing. Watch how frustrated users interact with your ecommerce store. Prioritize what to focus on first.
Hotjar Surveys will give you direct feedback from real users. With our post-purchase and exit-page surveys, you will learn what works and what doesn’t work on your store.
Nervous about how soon Black Friday is coming? Don’t worry.
Just copy/paste your tracking code, and you are good to go. No theme editing or development required.
Once you complete the setup, Hotjar will be live on your site instantly. Asynchronous loading ensures your site speed remains fast.
Show your team members and other stakeholders that the changes you made delivered results.
Make sure your product pages convert with Hotjar
Spot problems with your pages’ functionality
See where people stumble, u-turn, or leave your pages or funnel. Discover how users interact with different page elements and spot any friction points.
Collect direct feedback from your users
Discover how your users feel about your entire conversion funnel in their own words with Hotjar.
Find powerful user insights
Our filters will show you the recordings you have to watch first. Find the bottlenecks to improve the usability and user experience of your entire ecommerce conversion funnel.