6 Lessons Learned as the Co-Founder of a €10M SaaS Startup

October 25, 2017 by Marc von Brockdorff
I’m Marc von Brockdorff , co-founder and Director of Engineering at Hotjar. I have been building online products for the past 15 years and now spend most of my days planning the Hotjar product roadmap, interviewing candidates, and helping our product teams. We recently reached a big milestone :  €10,000,000 in Annual Recurring Revenue (ARR), just 30 months after launching publicly in April 2015. Here are some things I learned throughout the process.

Death by 'Best Practices': Why They Can Kill Your Business

October 11, 2017 by Louis Grenier
It was my first job in digital marketing and I wanted to make an impression as quickly as possible. I was working for a SaaS company in Dublin and one of my objectives was to increase the conversion rate from visitors to paid customers. I really had no clue where to start.