Spotlight the patterns and behaviors that really impact your business
Opt for 100% traffic coverage in Hotjar so every user gets recorded, giving you more relevant data to analyze and customize. Plus, with filters and Trends, you can easily drill down into the most important insights.
Spotlight the patterns and behaviors that really impact your business
Opt for 100% traffic coverage in Hotjar so every user gets recorded, giving you more relevant data to analyze and customize. Plus, with filters and Trends, you can easily drill down into the most important insights.
Sampling vs. 100% traffic coverage
Sampling
Users leaving feedback may not have recordings and heatmaps data stored for them.
When filtering data to analyze a specific segment of users, your sample gets even smaller.
Because some insights go uncaptured, you run the risk of missing out on important user recordings.
Full traffic coverage
You’ll have recordings and heatmaps data for most users who provided feedback.
With all your sessions recorded, you can analyze every user who performed an action or fits a persona.
Tools like Hotjar’s Trends, which visualizes your metrics, makes it easy to analyze massive volumes of data and track KPIs.
Full coverage doesn’t mean sorting through mountains of data. With filters, you can drill down to your most crucial segments and access more comprehensive results.
More benefits of full traffic coverage
Spot bugs and issues you may have missed
Sometimes, it’s hard to tell whether an observed behavior indicates a serious problem—or if it’s just a fluke. Record all your traffic to optimize campaigns early on, and get more opportunities to spot bugs and fix issues.
Launch products and features confidently
Full traffic coverage gives you access to user insights immediately after a new release, letting you know early on if your user experience needs improvements. See user behavior instantly for more relevant insights.
Compare up to 365 days’ worth of data
A bigger sample size means more granular insights—and Hotjar stores historical data for up to a year. Compare data over time to visualize how variables like seasonality affect user behaviors.
Why our customers choose 100% traffic coverage
Prioritize what to work on with 100% coverage
Deciding what to work on shouldn’t be a shot in the dark. Prioritize your roadmap with unbiased, reliable user 100% coverage from Hotjar.
At Hussle we collect 100% of Hotjar data. We get the Customer Success Manager to watch Recordings. UX person to watch recordings. Devs watch recordings. With 100% coverage we’re able to spot every problem on our site.
Bugs that you never expected to see
Some bugs must be seen to be believed. See the users’ full with 100% coverage to understand the problem and prioritize a fix.
Without 100% coverage from Hotjar, there’s no way I would have noticed this issue. It wasn’t visible in the data, and it’s not something I would have expected to see. Hotjar helped me see how our visitors experienced the site. Now I can spot issues I would never have seen before.
Give each and every user an equal voice
Every user is different, following unique paths that could reveal insights you’ve never considered. Choose to capture all your traffic for a complete overview of your users’ behavior.
Access unbiased, reliable insights informed by all your users
Gain total confidence in the “why” behind user behaviors
Prioritize your backlog based on the full spectrum of data
Gather enough data to generate heatmaps for every page on your site
See the complete picture of all needle-moving insights with your Dashboard and Trends
Capture all your traffic
Get the full picture with 100% traffic coverage and unlock richer user insights in Hotjar. Check your traffic coverage to get started.
