🔥 Big news: user interviews have come to Hotjar! Read more

HOTJAR ANALYTICS

Do you really know

what’s happening on

your website?

Traditional web analytics tools help you track and analyze traffic data. But numbers and graphs alone can’t tell you what’s happening from your users’ perspective — Hotjar will.

HOTJAR ANALYTICS

Do you really know

what’s happening on

your website?

Traditional web analytics tools help you track and analyze traffic data. But numbers and graphs alone can’t tell you what’s happening from your users’ perspective — Hotjar will.

No credit card required

Industry leader, installed on more than 900,000 websites

3 questions traditional web analytics can’t answer...

What do they think about this page?

What are people actually doing on my website?

Where are people getting stuck?

Hotjar is the perfect complement 
to your web analytics tool

Hotjar is built to add depth to the insights you get from traditional web analytics tools. Using them together, you can answer questions about the behavior and needs of your users that traditional analytics alone can’t answer for you.

Observe
Ask
Observe
Ask

Heatmaps

Visualize user behavior

Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.

Recordings

See what your users see

Get live playbacks of users on your site. Improve your site on-the-fly by watching full recordings of each visit. You can see things like clicks, mouse movements, u-turns, and rage clicks.

Feedback

Discover how users feel

A real-time suggestion box on your site where users express frustration or delight about individual parts of a page. Get direct feedback in-the-wild across your site or product.

Surveys

Hear from your users

Create and use targeted surveys to get a better understanding of your users. Send surveys to users in the moment (not weeks later) to validate your ideas in real time.

Now, you may be wondering…

Will Hotjar protect my visitors’ privacy?

Absolutely. From the very beginning, Hotjar has been built on anonymous insights and not on personal data. We support user privacy and anonymity and are fully committed to compliance with the GDPR.

"Hotjar helps us map our client’s customer journey from a user’s perspective. We’re much more efficient in delivering value because of it."
Denis Studennikov
Head of UX/UI, Turum-burum

Will Hotjar slow down 
my site?

That's a valid concern! We take site performance very seriously and do everything in our power to optimize everything in the process. Hotjar's script will have an almost negligible effect on your site's speed and performance.

"Our only concern was the impact the code would have on the overall page load speed. So we checked the Page Speed insights from Google. It all turned out to be ok."
Gabriela Popa
Content Marketing Specialist, Bannersnack

3 extra reasons to give it a try today... if you you need a final push

Fast to install, simple to use

Highly visual and really shows you what’s happening

Great value for money

With Hotjar, you connect the dots
 between analytics and action

No credit card required