Hotjar + Contentsquare 🎉 Hotjar + Contentsquare: we’re joining forces to build better experiences for all. 🎉 Learn more

Design products that resonate
with Hotjar’s help

Figure out what works, what doesn’t, and why. An easier way to validate ideas and get buy-in for your designs.

No credit card required
6,400 designers discover insights in Hotjar every week

Here’s what other product designers do with Hotjar

Put users at the center of your designs

Without Hotjar ❌

  • New designs are based on guesswork and hunches

  • Internal opinions tend to get the final say

  • Designs fail to support business goals

With Hotjar ✅

  • Get unbiased feedback and increase confidence in your designs

  • Remove opinions from decisions with compelling data

  • New designs hit goals without compromising user experience

Product designers build with empathy using Hotjar

1. Anna surveys 10,000 users a week at Ryanair to get an unbiased view of the user experience.

The value of Hotjar is that we can observe trends. We can compare one month with another to track user experience over time.

Anna Zajac,

User Experience Research at Ryanair


2. Eric asked users why they don't sign up and tweaked the design to boost conversions by 10%.

We created a Hotjar Survey to ask why users were leaving. By the end of the first day, I was getting the answers that I’d been looking for.

Eric Peters,

Growth Product Manager at Hubspot


3. Maksym mapped out the customer journey with recordings and grew conversion rate by 55%.

Hotjar is especially useful when you’re A/B testing and want to see how users experience each version of your design.

Maksym Chuvurin,

UX designer, Turum-burum


Okay, but how does Hotjar actually work?

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Here's how it works


  • Visualize user behavior

    Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.

  • See what users see

    Recordings are live playbacks of users on your site. Watch full recordings of each visit including the clicks, mouse movements, U-turns, and rage clicks.


  • Get feedback with context

    A real-time suggestion box on your site, Incoming Feedback lets users express frustration or delight about individual parts of your site, right down not the page, form, or image they're looking at.

  • Hear from users

    Surveys bring voice-of-customer to your decision-making. Gathering evidence for a new product or feature? Use a targeted Survey to validate your ideas and better understand your users.

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Design better product experiences with Hotjar

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