Why Hotjar / For Product Managers

Truly understand your users with Hotjar

See how people experience your product, figure out the changes they need most, and get buy-in for your ideas. Fast.

Why Hotjar / For Product Managers

Truly understand your users with Hotjar

See how people experience your product, figure out the changes they need most, and get buy-in for your ideas. Fast.

5,750 product managers discover insights in Hotjar every week

25,435 companies signed up last month

No credit card required

GDPR- & CCPA-ready

Make the right changes with reliable insights from actual users

Without Hotjar

You’re never certain if your improvements have solved a problem

Optimizing your site feels like several shots in the dark

You improve conversions but compromise user experience

With Hotjar

Get closure that the improvement is doing what it needs

Discover opportunities to improve with pinpoint precision

The users’ experience improves while you hit business goals

Here's how it works

Hotjar is an intuitive, visual way to discover, consolidate, and communicate user needs.

Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave. Learn more

Build a better product experience with Hotjar

Trusted by over 900,000 organizations across 180+ countries. It’s free, forever.

No credit card required

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No credit card required

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25,435 companies signed up last month

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GDPR- & CCPA-ready