HOTJAR'S USER TESTING TOOL

Understand user behavior without spending hours interpreting data

Hotjar complements the traditional user testing tools, giving you clear and better insights

HOTJAR'S USER TESTING TOOL

Understand user behavior without spending hours interpreting data

Hotjar complements the traditional user testing tools, giving you clear and better insights

No credit card required

See what your users need 
with these Hotjar features:

Observe
Ask
Observe
Ask

Heatmaps

Visualize user behavior

Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.

Recordings

See what your users see

Get live playbacks of users on your site. Improve your site on-the-fly by watching full recordings of each visit. You can see things like clicks, mouse movements, u-turns, and rage clicks.

Feedback

Discover how users feel

A real-time suggestion box on your site where users express frustration or delight about individual parts of a page. Get direct feedback in-the-wild across your site or product.

Surveys

Hear from your users

Create and use targeted surveys to get a better understanding of your users. Send surveys to users in the moment (not weeks later) to validate your ideas in real time.

Other than Google Analytics, Hotjar is the world's most popular audience measurement tool

Hotjar helps you:

Spot problems with your
 site's functionality

See where people stumble, u-turn, or leave your page. Discover how users interact with different page elements and spot any friction points.

Collect direct feedback
 from your users

Discover how your users feel about your site in their own words with Hotjar.

Find powerful 
user insights

Our filters will show you the recordings you have to watch first. Find the bottlenecks to improve your site's usability and user experience.

How it works

Understand how users really experience your site.

Fast and easy to install

Highly visual

Great value for money

User testing doesn't have to be complicated

Get practical user insights, resulting in a better UX with Hotjar

No credit card required

No credit card required

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