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BEHAVIOR ANALYSIS SOFTWARE

Go beyond traditional analytics & really understand user behavior on your website 

Traditional web analytics tools help you track and analyze traffic data. But numbers and graphs alone can’t tell you what’s happening from your users’ perspective—Hotjar will.

Hotjar is free forever. Upgrade anytime.

G2
Capterra

BEHAVIOR ANALYSIS SOFTWARE

Go beyond traditional analytics & really understand user behavior on your website 

Traditional web analytics tools help you track and analyze traffic data. But numbers and graphs alone can’t tell you what’s happening from your users’ perspective—Hotjar will.

Hotjar is free forever. Upgrade anytime.

G2
Capterra

Our customers count on Hotjar insights to improve UX and create delight

"Hotjar has been helping us understand how our users interact with our platform and where the significant areas of friction are within our site. Through the heatmaps and user recording tools, I'm able to see exactly where the issues are. Using the highlights/favoriting features on the user recordings has also made it easier for me to share any significant insights with the rest of my team."
G2.com review
★★★★★
"I've used Hotjar for numerous projects. It's a great aggregator of high-volume data in heatmaps and scroll maps - on website projects, for example. But also, as a session recorder, it's a lifesaver for capturing unbiased, insightful interactions—especially when followed up with qualitative feedback methods."
G2.com review
★★★★★

Here's how it works

Observe

Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave. Learn more

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