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We're the most popular user experience (UX) tool for product teams, researchers, marketers, and just about anyone who sells anything online.
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Why website owners love Hotjar
“By reviewing Recordings and Heatmaps, we could see that users were looking at the benefits of our product. But it seemed like they also wanted more information before making a decision. We included more product information in a smart way and the conversion rate improved by 43%!"
"Immediately I’ll spot things I wasn’t expecting, like: Why is that user hitting the back button at checkout? Why did this user immediately change their options? Why isn’t this user heading to the next step? I build hypotheses around each of these and test them in future product iterations."
"Before Hotjar, we spent a lot of time guessing what the user thinks before coming up with a solution. Now we don’t guess, we use Hotjar. It’s helped us become a user-centric company.”
"Using the information gathered from Surveys helped us make substantial changes that resulted in a +491% increase in email CTR and a +49% conversion rate increase for our landing pages."
"Very often, Hotjar shows us things that the numbers themselves can’t tell us. For example, if we watch a Session Recording and see that people are stuck somewhere and they’re hovering their mouse, we know something could be wrong and we can take a closer look."
Here's how it works
Hotjar gives you an intuitive, visual way to discover, consolidate, and communicate user needs.
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It only takes a few minutes to get started. Understand how visitors behave on your site today.
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