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Up your marketing game and convert more visitors with Heatmaps

Heatmaps allow you to confidently optimize your website's user experience and revenue, with actionable insights that uncover exactly why your users convert—and why not.

Person observing user interact with website

Up your marketing game and convert more visitors with Heatmaps

Heatmaps allow you to confidently optimize your website's user experience and revenue, with actionable insights that uncover exactly why your users convert—and why not.

Curious what a heatmap looks like?

Marketers count on Hotjar's Heatmaps to help make smarter decisions that drive results.

Taskworld

Increased conversion rate by 40%

“Hotjar’s Heatmaps revealed where users click during the signup process. This revealed a few issues that, when resolved, boosted our conversions”
Shiv Sharma
Taskworld

Improve any web page

Heatmaps show you which parts of a page get missed, which words stick, and if that new pop-up makes users click.

See what grabs users’ attention. Or the buttons and content they completely miss.

The world's largest sites have created over 7.5 million heatmaps with Hotjar

Get started with Heatmaps

The world's most popular heatmap tool. Trusted by over 1.1 million websites across 180+ countries. And it's free.

No credit card required

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GDPR- & CCPA-ready

Unlimited heatmaps on all plans

365 days' storage to compare over time

Four extra tools.

These tools play well together to help you improve your site with confidence.