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How-to-be-intentional

Product team culture

How to overcome common obstacles for effective product change management

Product change management is key in responding to dynamic market pressures and delivering solutions that meet evolving user needs—and product managers are familiar with the blockers that often arise in product or organizational change processes, from user confusion and employee resistance to breakdowns in cross-functional communication. 

Product change management is a challenge, but it’s also an opportunity—and one worth taking.

Hotjar Team

Workflow tips

The art of product storytelling: how product teams can balance evidence with empathy

Product narratives should be grounded on clear, quantifiable data points; product teams have to use powerful statistics like revenue, active users, and retention rate as evidence to get buy-in for their vision. 

But data alone won’t create the emotional connection you need to captivate your users and convince your stakeholders.

Hotjar Team

Workflow tips

Product backlog management tips that drive results, not chaos

In product management, backlog optimization is a key part of delivering high-quality products to users. Keeping your team’s backlog well-prioritized drives clear focus, streamlines workflow, and helps you deliver impactful products that delight customers.

Article - 11 min read

Hotjar Team

Workflow tips

12 product management challenges: the toughest parts of the job (and how to tackle them!)

Product managers are not the type to shy away from a challenge. Most product managers thrive with a fast-paced, varied product workflow. They live for the satisfaction of guiding a team through research, development, and execution to maximize customer delight.

But the varied, agile workflow that makes product management exciting is also what makes it uniquely challenging.

Article - 24 min read

Hotjar Team

Workflow tips

How to prioritize initiatives with cost of delay analysis

You know when you go to a buffet, and you want some of everything, but you can only carry as many plates as you have hands?

It’s not all that different from being a product manager sometimes.

Article - 13 min read

Hotjar Team

Customer delight

User research techniques for product managers: what should I be looking for?

User research is the driving force behind product experience insights and UX improvements. But where do you start?

Article - 13 min read

Hotjar Team

New

Workflow tips

How to implement scrappy product management in your team

Like most things, scrappy product management strategies have their pros and cons. Some product teams embrace them with open arms, while others shoo them out the door faster than you can say “release notes.”

Article - 19 min read

Hotjar Team

NEW

Organizational awareness

Organizational awareness: 9 tips for product teams

In the second quarter of 2021, we surveyed our customers to get insights into their day-to-day experience working on a product team. We learned that organizational awareness is one of the most challenging aspects of being a product team member.

Article - 16 min read

Hotjar Team

New

Continuous discovery

How to overcome expectations and manage continuous discovery

Continuous discovery—that is, continually gathering information on user needs to refine your product ideas—can result in happier customers, sharper priority lists, and a better product-market fit.

Article - 15 min read

Hotjar Team