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30+ free and editable product roadmap templates (and how to get the most out of them)

Product roadmaps help align teams and stakeholders around a top-level plan that shows how a product will evolve from its current state into the company’s future vision. 

There are so many ways to organize a product roadmap, and it can be hard to know where to start—that’s where templates can help you save time and iteratively learn what to include (and leave out) of yours.

Last updated

15 Sep 2022

In this guide, you’ll find the best free product roadmap templates organized by type and tool. Skip to the templates you need:

Your product roadmap starts with user insights

Hotjar Heatmaps, Recordings, Feedback, and Surveys help you build a better product roadmap by putting users first.

9 free product roadmap templates by type

There are countless types of product roadmap, each with different layouts and elements, and plenty of overlap between them. But it all boils down to whether you'll use your roadmap to:

We’ve organized the following example templates into these two main groups, so you can pick the category that best suits your team’s product goals.

5 agile product roadmap templates

Agile product management requires teams to be flexible and focused on short sprint goals and outcomes so they can adapt to customer feedback and an ever-changing market. 

Agile roadmap templates are generally used to communicate the overall product strategy, rather than to plan the rollout of specific features.

Here are some example templates:

 1. Lucidspark

Lucidspark’s GO (goal-oriented) product roadmap template, designed by agile product management expert Roman Pilcher, maps out key product goals and how they will be achieved.

2. Figma

Figma’s agile product development roadmap template is split into editable ‘workstreams’ that you can use as goals, themes, or scrum teams.

3. Todoist

Todoist’s Kanban product roadmap template has columns for ideas and tasks (to-do, doing, and done).

4. Mural

Mural’s strategy product roadmap template provides a framework to strategically plan how to add user value in different product development stages.

 5. Zapier

Zapier’s product vision roadmap template is an editable PDF that helps teams ideate future opportunities by starting with the product vision and goals.

4 feature and release roadmap templates

Feature and release roadmaps chart the development and release of product features, so templates need to focus more on clear timeframes and feature descriptions. 

Here are some examples:

1. Airtable

Airtable’s product planning roadmap template displays releases as a Gantt chart, board, or calendar.

2. Slite

Slite’s product roadmap template visually maps areas of focus for teams across a timeline.

3. Zapier

Zapier’s Now/Next/Later product roadmap template is an editable PDF that helps teams plan if releases need to be worked on right now, soon, or in the future (note: agile teams sometimes also use this layout—we told you there’s some overlap!).

4. ClickUp

ClickUp’s public roadmap template has three views: doc, list, and timeline, helping you share feature releases publicly.

You’re probably already using a few of the most popular product tools to manage your day-to-day work. The product roadmap templates below are organized by tool to make your life easier—but if you want to try something new, all the product roadmap tools and software in this list have free plans, so you can play around with each template without paying for a subscription.

1. Trello product roadmap templates

Trello is a freemium project management tool; their official product roadmap template is a 4-column board with a focus on feature ideation and prioritization over planning.

💡 Pro tip: you can copy any public Trello board to use as the template for your roadmap. Log in to Trello, view the board you want to copy, then click Show menu > More > Copy board. You can even copy Hotjar’s public product roadmap if you like!

2. Notion product roadmap templates

Notion is a freemium project management tool that works in browsers and as a desktop app. 

Notion’s free roadmap template is set up in a Kanban layout with columns for to-do, doing, and done tasks. Clicking on a card opens up more information, including its priority and the product manager and engineers assigned to the task. 

💡 Pro tip: you can duplicate some public Notion boards to use as the template for your roadmap. Log in to Notion, view the page you want to copy, then click the “Duplicate” button in the top right. For example, try making a template from KanbanMail’s public product roadmap on Notion.

3. Confluence product roadmap template

Confluence is a freemium collaboration tool from Atlassian. Insider insight: the Hotjar product team uses Confluence to keep company docs and product roadmaps in one place. 

Confluence’s product roadmap template is organized into sections with a team mission and project information at the top, followed by a roadmap overview calendar and a detailed quarterly roadmap. It can also pull tasks in from Atlassian’s project management tool, Jira.

4. Asana product roadmap template

Asana is a freemium work management platform; their product roadmap template displays tasks as a board, timeline, or calendar, ready for sharing with stakeholders.

5. Miro product roadmap template

Miro is a freemium visual collaboration platform. Miro’s product roadmap template is split into colored rows to be used for themes or different products (known as a portfolio roadmap). The numbered columns can be edited to become your chosen timeframe (quarters, months, sprints, etc). 

You can collaborate with other team members to create the roadmap and share the finished product by link to anyone (even those without a Miro account). 

#Miro’s product roadmap template comes with tips to help you fill it in
Miro’s product roadmap template comes with tips to help you fill it in

6. Airtable product roadmap template

Airtable is a freemium low-code app creation platform. 

Airtable’s product roadmap template has a main column for each product feature and additional columns for associated OKRs (objectives and key results), effort score, status, dates, description, and tagged team members. You can also toggle the roadmap to view it as a calendar.

7. Figma product roadmap templates

Figma is a freemium collaborative interface design tool. Figma’s agile roadmap template organizes rows into workspaces (you can use them for sprints, tools, themes, or goals), and monthly columns, to give you an overview of when updates are planned to roll out. 

Figma also hosts many user-created templates—have a look at the community roadmap templates to see the different types of roadmap you can create with the tool. For example, Figma user Setproduct created a Gantt chart roadmap template.

#A user-created Gantt chart product roadmap template in Figma
A user-created Gantt chart product roadmap template in Figma

8. ClickUp product roadmap template

ClickUp is a freemium project management app; their roadmap template can display your tasks as a list, calendar, board, or Gantt chart. Rather than being a standalone roadmap, ClickUp’s template works best if you’re already using the tool to manage projects.

#ClickUp’s roadmap template viewed as a board
ClickUp’s roadmap template viewed as a board

9. Product roadmap templates for Microsoft PowerPoint

PowerPoint, Microsoft’s slide presentation software, hosts several free PowerPoint roadmap templates, including:

These slide designs will work well if you’re creating a presentation in PowerPoint and need to add a roadmap page to illustrate your product’s direction.

#Some of PowerPoint’s free roadmap templates
Some of PowerPoint’s free roadmap templates

10. Product roadmap templates for Microsoft Excel

Excel, Microsoft’s spreadsheet software, hosts several free Excel roadmap templates, including:

All of Excel’s free templates include a worksheet for entering data, which automatically updates the visual roadmap.

11. Product roadmap templates for Google Sheets

There are many free product roadmap templates available for Google Sheets, Google’s online spreadsheet editor, including these ones created by FeatureUpvote:

Log in to your Google account and make a copy (File > Make a copy) of a template to start using it.

#A free Google Sheets template converts spreadsheet data into a product roadmap
A free Google Sheets template converts spreadsheet data into a product roadmap

12. Canva product roadmap templates

Canva is a freemium graphic design platform. Canva’s product roadmap template has a simple board layout and contains columns for each quarter, while tasks are sorted into rows for separate teams. 

Canva also has a repository of hundreds of alternative roadmap design templates for your next presentation (fair warning: most of them take roadmap literally).

13. Lucidchart product roadmap template

Lucidchart is a freemium diagramming application. Lucidchart’s free product roadmap template uses an agile board layout, with timeframes and epics in columns and rows to assign tasks by team.

#Lucidchart’s roadmap template with columns for epics
Lucidchart’s roadmap template with columns for epics

14. Mural product roadmap templates

Mural is a freemium digital whiteboard tool and collaboration platform. Mural’s annual product roadmap template has a column for each month, with rows that can be divided into projects, goals, or teams. 

Mural also created a quarterly roadmap template if you prefer to plan for the more immediate future.

#Mural’s annual product roadmap template
Mural’s annual product roadmap template

15. Monday.com product roadmap template

Monday.com is a freemium project management platform; their product roadmap template is flexible and detailed, pulling data from projects you’ve already planned using the tool. 

You can toggle between different layouts to view tasks as a table, Gantt chart, calendar, timeline, Kanban board, or chart.

#Some of the many views of Monday.com’s product roadmap template
Some of the many views of Monday.com’s product roadmap template

So you chose a template, now what?

By now, you should have found a free product roadmap template that looks and functions the way you need it to. But before you start filling it in, you must lay your roadmap’s foundations by understanding your users and what’s happening in your product.

Analyzing data helps you make decisions which are informed and free from bias. Our users’ experience with the app drives not only improvements but also lays the foundation for our product roadmap.

Shiv Sharma
Head of Content @ Taskworld

Some quick ways to make a big impact:

  • Add a Heatmap to see which elements of your product are getting attention and which are getting ignored

  • Start tracking Recordings to find areas of your product that might be causing frustration

  • Create a Survey and ask users what’s working (and missing) from your product

  • Add a Feedback widget to your product pages so your door is always open to user feedback (with annotations!—click the red feedback tab on the right to try it for yourself)

#Insights from heatmaps, user feedback tools, and session recordings—use them to build your roadmap
Insights from heatmaps, user feedback tools, and session recordings—use them to build your roadmap

Your product roadmap starts with user insights

Hotjar Heatmaps, Recordings, Feedback, and Surveys help you build a better product roadmap by putting users first.

Product roadmap template FAQs