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🔥 Read it while it’s hot: August 2023 updates in the Hotjar world
It's August and we've got heaps of spicy updates to share, from what happened last month to what’s coming soon.
A flaming hot conference, a platform now available in (even) more languages, sizzling Surveys updates, and more!
Here's what's new:
🌶️ The sauce is out of the bottle
🇧🇷 Olá! Hotjar speaks Portuguese
🚀 Get (even) more out of Hotjar
🌶️ The sauce is out of the bottle
Introducing HOTSAUCE: a conference with a kick.
Working in product, marketing, or ecommerce? Looking for new ways to connect with your users and customers? HOTSAUCE is for you.
Join us for two days in November at the North Javits Center in New York City to connect, learn, and collaborate with peers.
Join us at HOTSAUCE
The sauce is out of the bottle—no more small talk about the weather.
🇧🇷 Olá! Hotjar speaks Portuguese
We’re on a quest to make the fab Hotjar experience available no matter the language you speak.
Following German and Spanish, we’ve added Portuguese to our polyglot resume.
(And yet another language is baking in the oven, so stay tuned! 🥖)
Hotjar speaks your language
German, Spanish, Portuguese… If you’d rather use Hotjar in one of these languages rather than English, you can!
🚀 Get (even) more out of Hotjar
Bring user insights into your conversations
Improve collaboration with your team by sending user feedback to your comms tool of choice. Discuss insights in the moment, and keep a pulse of how your users really feel.
Go even further and send specific recordings segments into Slack to spot and fix issues before they arise (insider tip: you’ll soon be able to do the same with Microsoft Teams 😉).
Available on Business and Scale plans.
Share insights with your team, automatically
Send recordings, feedback, and survey responses to Slack or Microsoft Teams.
Embed surveys anywhere on your site
You already know you can send email surveys or launch on-site surveys with a button, as a popup, or a screen takeover.
We made it possible to connect with your audience in the moment with embedded surveys.
Curious about what an embedded survey looks like? Read until the end of this post! 👇
Available on Ask Business and Scale plans.
Get more relevant survey responses
Collect more relevant in-the-moment responses with a buttery-smooth UX. 🧈
Discover which channels are worth your time
We introduced a brand new 'Traffic channel' filter for you to level up your analysis game.
For all of you Marketers out there, we know how valuable it is to compare and gauge how different traffic channels perform. You can now zoom in on marketing campaign performance by filtering by UTM parameters.
To help you zoom out and get a bird’s eye view, we introduced a 'Top traffic channels' Dashboard widget, so you can spot top-performers at a glance, as well as three default segments:
Direct traffic
Paid traffic
Organic traffic
Available on Observe Business and Scale plans.
Zoom in on channel performance
Filter your data by UTM parameters and discover your top-performing channels.
Reorder widgets in Dashboard
It’s always been possible to reorganize your Dashboard, but wasn't always obvious how.
So we’ve made it easier than ever.
Now, a new six-dot 'drag' handle will appear when you hover over a widget, reminding you that you can always edit and reorder widgets in your Dashboard.
Organize your Dashboard
Things change—including your Dashboard. Reorder your widgets so the data you need is always at hand.
View the trend of a specific insight from the Dashboard
When hovering over a Dashboard widget, you’re now able to click through and view the trend for a specific interaction or audience.
We hope making this bird's-eye view readily available will help you evaluate opportunities you identified in the Dashboard and prioritize new features and fixes.
Available on Observe Scale plans.
Get a high-level view from Dashboard to Trends
Identify key insights in your Dashboard, and check their trend to know whether you should act on them right away.
Reorder funnel steps and filter groups in Funnels
You can now drag and drop the steps you’ve created in Funnels to reorder them, instead of creating different funnels.
For example: at Hotjar, we’ve used this powerful feature to discover—in just a few seconds—the proportion of users who activate with Recordings vs. those who activate with Heatmaps.
Likewise, you can now reorder filter groups, both in Funnels and Trends.
Available on Observe Scale plans.
💡 Additional reading: want to discover more updates we’ve done to Funnels? Check out this post.
Gather insights with Funnels
The customer journey isn’t linear. Try reordering your funnel’s steps to discover new insights.
Download recordings in Engage
This long-awaited feature is now at your fingertips!
We gathered feedback from users on how they use Engage, and realized many of you attempted to download interviews by clipping the entire recording. Talk about a poor UX. 🙅
The pain is over: once your user interview is done, you can now download the entire recording.
Schedule user interviews
Learn from your users by having real conversations with them, then download the recording to keep the insights at hand.
Filter by screen size
We’ve made improvements to our 'Device' filter. In addition to the type of device (desktop, mobile, or tablet), you can now specify screen sizes.
Be as specific as you want with those new 'screen width' and 'screen height' parameters, by indicating specific dimensions or using qualifying filters like 'is less than', 'is more than', and so on.
This new feature will be particularly useful when debugging or checking how a site looks on specific screen resolutions.
Available on Observe Business and Scale plans.
Get granular with filters
Check how your site looks on specific screen resolutions and make improvements to deliver the best user experience on all devices.
🧠 Keep learning
Join us during our live event on product-led growth
On August 23 at 5pm CET/11am EST, Hotjar’s very own Andy Davis, Growth Director, and Andrei Beno, Product Director, will discuss everything marketing and product teams need to know about product-led growth (PLG).
Become a Net Promoter Score® expert
Net Promoter Score® (NPS) is an important customer satisfaction and loyalty metric you get from asking your users how likely they are to refer you to others.
In addition to our dedicated NPS guide, you can now learn everything you need to know on the topic, including how to run and analyze an NPS survey, in this five-minute course.
Master NPS
In five minutes, you’ll learn everything you need to run and analyze NPS surveys and gauge customer satisfaction.
👋 See you next month
And that’s a wrap for this month’s updates. If you’re still here, here's a peek at what our new embedded surveys look like. 👇 Let us know your thoughts on this post!
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