Whether you’ve just launched a new product that isn’t selling as much as expected or you’re wanting to sell even more of one that’s already doing great, here’s one thing you should try: survey your c…

A high bounce rate on your ecommerce site could be a sign that something isn’t quite right for your customers—which will definitely hurt the bottom line. Put on your detective hat and find what'…

When you get on a website and read a wall of customer testimonials that gush with nothing but praise, it’s not surprising if your first reactions are skepticism or suspicion.

Imagine you’re running a brick-and-mortar store. From your perch at the counter, you can see and fix any issues the customers have as they move around the shop: if they have trouble navigating the ai…

Hotjar works right out-of-the-box on many popular platforms, but we’ve made it even easier to get started with simple integrations and installation guides, so you can spend less time setting up and m…

I recently stumbled upon a LinkedIn post from someone who’d just discovered a small but powerful piece of Hotjar functionality (the fact that Funnels are retroactive, as you'll read below). I wa…

On the day I started researching this article, there were almost 150,000 active Polls built with Hotjar in the world (149,101 to be precise). That’s how many stars are in the Messier Constellation or…

Whatever business you're in, it's crucial to keep your finger on the collective pulse of your customers. Are they growing more or less happy with you?