Improve your experience by listening to your customers | Hotjar Blog

Celebrating the women of Hotjar

March 06, 2020 by Fio Dossetto

It's almost International Women's Day, and here at Hotjar's Content HQ it felt like a good time to celebrate the women who propel Hotjar forward all year round—the ones who write the code that makes our product work, the ones with their noses deep into financial spreadsheets and legal papers, the ones who answer your quest…

Hotjar vs Google Analytics: it’s not an either/or (and why you should use both)

March 02, 2020 by Hotjar team

If you came here thinking you have to choose between Google Analytics and Hotjar, let us stop you right there: Hotjar is not meant to be a Google Analytics replacement, and we do not recommend that y…

Learn from real users: get started with website usability testing today

February 24, 2020 by Tawni Sattler

Website usability is at the heart of customer-centricity. If you give your potential customers a difficult, complex, or broken experience, it’s unlikely they’ll stick with you for long.

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How to find bugs and issues after changing your website

February 17, 2020 by Fio Dossetto

Every time you update or redesign your website, there’s a risk of something unpredictable happening that breaks it—and every second where something’s going wrong is costing you money.

customer journey

4 practical ways to improve your ecommerce customer journey (with examples from MADE.com)

February 11, 2020 by Tawni Sattler

Either as a consumer or an online business owner, you’ve experienced the ecommerce customer journey.As a consumer, you came, you saw, you purchased.As an online business owner, you watched prospectiv…

hotjar-vs-fullstory

Hotjar vs FullStory: which one should you choose?

January 28, 2020 by Hotjar team

Let’s start with a few assumptions about why you’ve ended up on this page:You want to better understand your users’ behavior and can’t find the answers you need using your existing analytics toolsYou…

survey questions 101

Survey questions 101: over 70 survey question examples + types of surveys and FAQs

January 23, 2020 by Hotjar team

How well do you understand your prospects and customers? Do you know who they are, what keeps them awake at night, and what brought them to your business in search of a solution?

best website survey questions to ask customers

The 15 best website survey questions to ask customers in 2020

January 20, 2020 by Fio Dossetto

Nobody knows more about what your users want than the users themselves. So why not ask them?Regardless of what type of website you’re working on—be it e-commerce, SaaS (software-as-a-service), blog, …

open-ended-questions

Open-ended questions vs. close-ended questions: examples and how to survey users

January 07, 2020 by Fio Dossetto

Unless you’re a mind reader, the only way to find out what people are thinking is to ask them.That's what surveys are for. But the way you ask the question often determines the kind of answer yo…